| 30 second animated or live action ad with a shriveled up old codger sitting on the porch in a rocking chair. He claims to be Paul Bunyan and that he really can't work as a lumberjack anymore, nor can his pal, Babe the big blue ox, camera pans to a shriveled up old blue Ox (may be played by any available animal disguised as an OX)
Nowadays Paul makes money from his Site Ox web based business selling firewood and wood carvings, and he recommends that everyone get themselves a Site Ox web site for their small business needs. Que the jingle, splash the logo, fin.
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